mediatechnologies

Masuga Design migrated mediatechnologies' old site to a new CMS, and updated it with a responsive layout and the ability to add more relevant details to their product pages than they ever had before. We imported thousands of existing products and related documents, and optimized the editing experience to save their content editors hundreds of tedious hours in data entry every quarter. The new site structure allows their content to be much more searchable by users and is far more search engine friendly.

mediatechnologies - Masuga Design

Roles

  • Craft CMS Development
  • Large Content Migration from Old CMS
  • Front-end HTML/CSS/JS
  • Custom Plugin Development

Solutions

Working with Masuga Design is the best decision we could have made.

mediatechnologies had an ancient site running on ExpressionEngine 1. It was so old, they were having trouble locating a server on which they could continue to run it. We built them a more modern, responsive website on Craft CMS, and imported thousands of existing products and related documents.

Content Relationships. Craft allowed us to easily relate various elements to one another. Products are related to other products, fabrics, finishes, CAD documents, videos, and galleries.

Content Flexibility and Improvements. We utilized Craft's Matrix field type to construct a “content builder” so the content editors could build out their marketing pages in any way they see fit. They don’t have to stick all the content into a single text field and hope that the site doesn’t break. We built numerous block types and options including figures, pull-quotes, variously styled text fields, video blocks, lists, and more. The content editors have an exceptional amount of control over how their content appears online.

Optimization and SEO. We ensure that images are sized appropriately for mobile devices. All script and style files are minified, as well as the HTML itself. We ensured that the content editors had full control over the meta information for each entry, including social share images, so that their products look as good as possible when shared on various social networks.

Tracking Downloads. We utilize a custom plugin we developed (Link Vault) to protect downloadable files and to track those downloads for later reporting. A screen in the control panel allows administrators to review which files are being downloaded.

Custom Functionality. We added a “Project Board" feature which allows users to save products and fabrics to different boards to help plan for their large projects. Admins are emailed details about board creation and activity on a schedule.

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